{"id":7470,"date":"2026-07-23T23:31:52","date_gmt":"2026-07-23T23:31:52","guid":{"rendered":"https:\/\/cropsharvesttrading.com\/?page_id=7470"},"modified":"2026-08-11T21:35:11","modified_gmt":"2026-08-11T21:35:11","slug":"nosotros","status":"publish","type":"page","link":"https:\/\/cropsharvesttrading.com\/en\/nosotros\/","title":{"rendered":"WE"},"content":{"rendered":"
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OUR HISTORY: A LEGACY THAT TRANSCENDS GENERATIONS<\/strong><\/p><\/blockquote><\/figure>\n\n\n\n

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The Beginning of a Vocation<\/strong>
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Pedro Rodr\u00edguez arrives in the Central Jungle of Peru as an Agricultural Engineer and begins working alongside coffee-farming families, understanding the challenges and opportunities of the Peruvian countryside.<\/p>\n<\/div>\n\n\n\n

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More Than Four Decades of Experience<\/h3>\n\n\n\n

Support for coffee and cacao producers, organizational strengthening, capacity development, sustainability, and building trusting relationships with rural communities.<\/p>\n\n\n\n

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The Experience of Being a Producer<\/h3>\n\n\n\n

Pedro Rodr\u00edguez establishes his own coffee farm, experiencing firsthand the challenges and opportunities faced by producer families.<\/p>\n\n\n\n

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CROPS HARVEST TRADING is born<\/strong><\/p>\n\n\n\n

It is established CROPS HARVEST TRADING<\/strong> as a company specialized in connecting Peruvian producers with national and international markets, promoting sustainable value chains and responsible trade.<\/p>\n<\/div>\n\n\n\n

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MISHI by Pedro Rodr\u00edguez is born<\/strong><\/p>\n\n\n\n

As part of this vision, it is created MISHI<\/strong>, a brand inspired by decades of working alongside producers, focused on offering Peruvian origin products with quality, traceability, and a positive impact.<\/p>\n<\/div>\n\n\n\n

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Connecting Peru with the World<\/h3>\n\n\n\n

Today we continue building bridges between the Peruvian countryside and the world, generating shared value and opportunities for future generations.


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OUR PURPOSE<\/h2>\n\n\n\n

We work directly with producer families from different regions of Peru, strengthening responsible agricultural value chains and connecting products with national and international markets.<\/p>\n\n\n\n

We believe in the value of origin, the story behind each crop, and the potential of the Peruvian countryside to compete globally with quality, traceability, and sustainability.<\/p>\n\n\n\n

We have highly trained professionals who accompany every stage of the process: from planting, agronomic management, harvesting, quality control, processing, logistics, export, and international marketing.<\/p>\n\n\n\n

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About us<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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Mission<\/h2>\n\n\n\n

Drive the growth of Peruvian agriculture through agro-export, commercialization, processing, and international consulting, working directly with producer families to offer quality products with sustainability, traceability, and international standards.<\/p>\n<\/div>\n\n\n\n

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Vision<\/h2>\n\n\n\n

To be a leading Peruvian agro-export and sustainable agricultural development company, recognized for bringing products and raw materials with origin, identity, and quality to the main international markets.<\/p>\n\n\n\n

We seek to strengthen the growth of Peruvian producers, promoting innovation, responsibility, and sustainable opportunities to connect agricultural Peru with the world.<\/p>\n\n\n\n

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OUR VALUES<\/p>\n<\/div>\n\n\n\n

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Quality<\/strong><\/p>\n<\/div>\n\n\n\n

Excellence in every process and product.
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Integrity<\/strong><\/p>\n<\/div>\n\n\n\n

We act with honesty and transparency.<\/p>\n<\/div>\n\n\n\n

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Sustainability<\/strong><\/strong><\/strong><\/strong><\/p>\n<\/div>\n\n\n\n

We care for the environment and our communities.<\/p>\n<\/div>\n\n\n\n

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Respect<\/strong><\/strong><\/strong><\/strong><\/p>\n\n\n\n

We value people and their work.<\/p>\n<\/div>\n\n\n\n

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Innovation<\/strong><\/strong><\/strong><\/strong><\/p>\n<\/div>\n\n\n\n

We seek to improve and create value.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Learn more about our history<\/strong><\/p>\n\n\n\n

Behind every product is a story of effort, dedication, and love for our land.
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VIEW OUR COMPLETE HISTORY<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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\"WhatsApp<\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"

NUESTRA HISTORIA: UN LEGADO QUE TRANSCIENDE GENERACIONES El Inicio de una Vocaci\u00f3n Pedro Rodr\u00edguez llega a la Selva Central del Per\u00fa como Ingeniero Agr\u00f3nomo y comienza a trabajar junto a familias cafetaleras, comprendiendo los desaf\u00edos y oportunidades del campo peruano. M\u00e1s de Cuatro D\u00e9cadas de Experiencia Acompa\u00f1amiento a productores de caf\u00e9 y cacao, fortalecimiento organizacional, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"_zipai_imported":false,"footnotes":""},"class_list":["post-7470","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t